‘Wrinkle-reducing’ routine for your 30s – repair first signs of ageing

The beauty industry has seen a subtle and consistent shift from makeup towards natural aesthetics over the last few years, putting your skin’s true radiance in the spotlight. 

With no dearth of skincare solutions, advanced gadgets, nutritional superfoods, and various beauty treatments promising perfect skin made easy – it’s important to know what suits you and make sure it’s in line with the decade of life that you’re in. 

Universal skincare rules may apply broadly, but each age group benefits from personalised care.

In your 20s, it’s all about prevention and creating a foundation for lasting skin health; by the time you reach your 40s and 50s, the emphasis shifts to amplifying anti-ageing tactics and caring for mature skin.

It’s when you hit your 30s that early signs of ageing emerge, and it’s the prime time to tackle them head-on.

Crafting an anti-ageing skincare regime seems daunting, yet it needn’t be complicated. As encapsulated by the experts at ZO Skin Health: “Anti-ageing treatments are designed to nurture and protect your skin, helping it age gracefully.”

Hitting the big three-oh is usually when the initial ageing indicators appear, marking a pivotal moment to concentrate on upkeep and preliminary intervention.

Every decade of your life will bring with it new challenges. Skincare in your 30s will differ vastly from the skincare of your 20s. 

To begin with, your skin will be different now, as an individual’s hormone levels start to decrease and the rate of collagen and elastin production lowers as we age.

Lorraine Scrivener, a skin expert at Eden Skin Clinic, explains, “Cell turn-over becomes slower during your 30s and skin doesn’t bounce back as it once did,” as reported by Women’s Health magazine.”

For those carving out an anti-ageing skincare plan for their 30s, it is crucial to pick products aimed at enhancing elasticity and focusing on wrinkle reduction. 

According to Women’s Health, Dr Anita Sturnham, a GP specialising in dermatology says: “Most of us will have some evidence of late nights and UV damage by the time we hit thirty.”

With that in mind, your skin is still fairly young in your 30s, and it’s a great decade to start building the foundation for healthy skin.

A few products and ingredients are considered the holy grail of skincare in your 30s, and experts have revealed what they are:

Retinol: This is a well-researched anti-ageing ingredient that encourages cell turnover, stimulates healthy collagen production, and reduces clogged pores. It takes time to see noticeable results, so it’s crucial to start with a low concentration to build up your skin’s tolerance. Over time, you’ll typically notice a smoother and more even complexion. 

Peptides: These can enhance collagen and elastin, helping to maintain the skin’s firmness and elasticity and prevent visible sagging and wrinkles.

Eye creams: Your 30s are the perfect time to start using an eye cream or serum that targets crow’s feet, puffiness, and dark circles. 

Regardless of your age, it’s never too early (or too late) to start your anti-ageing skincare routine.