
Half of Brits are reportedly ‘terrified’ at the prospect of dancing in public, with a significant number fearing ridicule. A survey of 2,000 adults suggests that one-third outright avoid public displays of dancing, and for 22% the mere thought is akin to living a nightmare. One in ten find the risk of being seen dancing so anxiety-inducing, it could induce cold sweats.
A startling 58% of respondents have actively avoided social events where music was played as they were scared of being pressured into dancing when they didn’t want to. In fact, 13% have dodged social events like these for so long, they can’t remember the last time they actually had a dance outside of their own homes.
This research was conducted by Lipton Ice Tea coinciding with the launch of its new Kombucha range. To encourage more carefree dancing, they’ve partnered with Wes Nelson to release a new track titled ‘Kombucha-cha’.
Wes Nelson, addressing the burgeoning ‘dance drought’ in the UK, remarked: “We all need a little more joy in our lives, and nothing makes you feel alive more than moving your feet. Whether you’re dancing in your bedroom or out with your mates in the sunshine, let’s bring the fun back.”
The findings also revealed that 47% long for the courage to dance as though nobody’s watching, but it seems the younger generation are the most self-conscious about dancing in public (53%), closely followed by Millennials (52%) and Generation X (48%).
The study showed that many people are apprehensive about dancing in public due to a lack of confidence in their abilities, feeling foolish, and concerns about being watched. But despite these worries, many said they do enjoy dancing – it’s the act of doing it in public that is the primary issue.
A significant 63% said they enjoy dancing “a great deal” or a “moderate amount”, while 59% reported that the activity makes them feel happier.
Over half (53%) even stated that dancing makes them feel alive, and 26% said it aids their mental health.
Emma Marshall, happiness expert for Lipton Kombucha, commented: “From feeling energised to releasing endorphins, loads of people are missing out on the benefits of dancing. You don’t need to be a professional dancer, all you need is an upbeat track and space to move – you’ll feel the benefits!”
They will be hosting a day of ‘non-stop feel-good tunes’ at Battersea Power Station Square on June 13.