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Celebrities including Taylor Swift, Jay-Z, Sir Paul McCartney and Bradley Cooper were out in force for arguably America’s biggest sporting event of the year – the Super Bowl – as the Philadelphia Eagles beat the Kansas City Chiefs 40-22.
But it wasn’t just the stars of music and acting who were among the crowds to watch the American football spectacle at the Caesars Superdome in New Orleans, Louisiana.
Donald Trump made history by becoming the first sitting US president to attend a Super Bowl.
Pop superstar Swift was there to cheer on her boyfriend Travis Kelce, who plays for the Kansas City Chiefs. The team were trying to win their third Super Bowl title in a row.
When the singer’s face appeared on the Jumbotron, some Eagles fans started booing her.
Later, Mr Trump trolled her, writing on his Truth Social platform: “The only one that had a tougher night than the Kansas City Chiefs was Taylor Swift. She got BOOED out of the Stadium. MAGA is very unforgiving!”
Swift had endorsed Mr Trump’s rival Kamala Harris in the 2024 presidential election.
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Taylor Swift seen in the stands. Pic: Reuters
Swift speaks to musician and actress Alana Haim. Pic: Reuters
Before Sunday’s game, Mr Trump walked on to the field to meet families of the victims of the New Year’s Day terror attack in the city, as well as police and other emergency personnel.
Fourteen people were killed and dozens of others injured when US Army veteran Shamsud-Din Jabbar drove a pick-up truck into crowds on Bourbon Street early on 1 January this year. He was then shot dead by police.
Mr Trump met relatives of the victims of the New Year’s Day attack, as well as police and other emergency personnel. Pic: Reuters
When Mr Trump entered the stadium, he was greeted with a mix of cheers and boos from the crowd.
He watched Super Bowl 59 from a box, along with his daughter Ivanka and son Eric, as well as several politicians who accompanied him on Air Force One to New Orleans. First Lady Melania Trump did not attend.
President Trump, alongside his daughter Ivanka, during the national anthem. Pic: Reuters
Trump’s previous criticism of NFL
During his first term in office, Mr Trump criticised the National Football League (NFL) and its members after black players kneeled during the US national anthem to bring attention to racial injustice.
Philadelphia Eagles owner Jeffrey Lurie lifts the Vince Lombardi Trophy after his team defeated the Kansas City Chiefs. Pic: Reuters
For Sunday’s game, the league put the phrase “Choose Love” behind one of the end zones. It replaced the previous phrase “End Racism”, which has been used since 2021.
Famous faces
Stars in the stands included Taylor Swift, Jay-Z and former Beatle Sir Paul McCartney, as well as Hollywood stars Adam Sandler, Paul Rudd and Kevin Costner.
The half-time show
One of the most famous parts of the Super Bowl is the half-time show, which this year was headlined by rapper Kendrick Lamar.
Hollywood actor Samuel L Jackson, dressed as Uncle Sam, introduced the musician.
Kendrick Lamar performs during the half-time show. Pic: AP
Pic: Reuters
Lamar did a string of hits alongside singer-songwriter SZA.
Lamar performed Humble, which featured a group of dancers in red, white and blue, forming an American flag. He went on to do Toxic Love with SZA.
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Samuel L Jackson took part in the half-time show. Pic: AP
The rapper also teased a performance of his Drake diss track Not Like Us.
“I wanna play their favourite song but you know they love to sue,” Lamar told the women dancers behind him, referencing fellow rapper Drake and the current lawsuits around the song.
Lamar went on to perform the track which was named song and record of the year at the Grammys last weekend.
Drake is suing Universal Music Group for defamation and harassment, over its release of Not Like Us last year.
He has claimed the track contained defamatory content accusing him of serious misconduct.
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What about the TV adverts?
There were around 80 Super Bowl advertising slots and some cost a record $8m for 30 seconds this year.
Among the adverts, football star David Beckham and actor Matt Damon were long-lost twins who bonded over a beer, while Meg Ryan and Billy Crystal re-enacted their famous deli scene from 1989’s When Harry Met Sally, except this time Sally was expressing her enthusiasm for mayonnaise.
Also, British singer Seal became an actual seal that was sad he could not hold a drink with his flippers, celebrity chef Gordon Ramsay and comedian Pete Davidson teamed up for a cookware commercial, and The Muppets searched for accommodations with a booking site.
